As tariff discussions reshape North American trade, Beacon Commerce presents a powerful direct-to-consumer channel for Canadian food and beverage producers. Learn how to navigate this dynamic marketplace and build a successful cross-border presence in times of turbulence.
What You'll Learn:
- Master Amazon US marketplace strategies specifically for food and beverage products
- Understand FDA compliance requirements and food-specific import regulations
- Optimize your product listings for Amazon's grocery and gourmet categories
- Develop competitive pricing strategies that account for cross-border costs
- Implement effective marketing techniques to reach U.S. food and beverage consumers
- Manage perishability, shelf life, and quality control in cross-border shipping
- Leverage Amazon analytics to track performance and growth opportunities.
Moderated by Tricia Ryan, VP of Marketing at Culture Advisory Group.