Gain the knowledge & tools you need to become a supplier of choice to the Food Service sector. This highly rated business learning program includes:
- Interactive virtual workshops by sector experts
- Ready to use tools and templates
- Tips for improved communication skills
- One-on-one coaching support
Session 1: February 27
The Food Service "Consumer"
- Food and Beverage consumption trends
- Demographic differences
- Define your target market consumer
- Where will you find them - food service segments
Session 2: March 6
The Food Service “ Customer"
- Understanding the customer segments - what they buy, when and how
- What is your value proposition for the customers you focus on
- What components of your business can support these customers
Session 3: March 13
Channels to Market in the Food Service Sector
- Role of the Food Service Distributor and Specialty Broker
- Push vs. Pull Thru Strategies - Pros and Cons
- Challenges Posed by the Street Business
- What is your value proposition to distributor?
- What resources in your business can support distributors?
Session 4: March 20
Making a Profit in Food Service
- Costing techniques and templates
- Menu Development and Costing Templates - Develop and Demonstrate Value
- Channel margins
Session 5: March 27
Winning in Food Service
- Proposition to Prospective Buyer - Where & How
- Food Safety, Packaging and Pack Size Considerations
- Understanding Private Label Opportunities
*Register for this series by February 14th
